Kevin George: Closing deals, building relationships no matter the market

Posted on June 22, 2012

The economic downturn that has swept the country since 2008 has made life difficult for commercial real estate professionals.

But the best commercial pros have continued to close deals and build their client lists even in these difficult times. And one of those top brokers? Kevin George, senior vice president with Farmington Hills, Mich.-based Friedman Integrated Real Estate Solutions.

Like all top producers today, George has adaped to the times, following new strategies to keep the business coming. Since 2008, George has established himself as an expert in evaluating and selling distressed assets for banks and loan servicers. During the past three years, George has closed hundreds of bank sales.

This has paid off. He is now known as the “go-to” expert in the market when it comes to selling lender assets.

“In a period when many commercial professionals have struggled, Kevin has thrived,” wrote one nominator.During the last 36 months, George has completed more than 200 commercial real estate transactions. This kind of success, though, is nothing new for George. Thanks to his steady production throughout his career, George has received Friedman’s Outstanding Broker award for 11 consecutive years. He is also recognized as a CoStar Power Broker.

During the last decade, George has specialized in lender asset disposition, and has worked with such institutional clients as Allied Capital, Comerica Bank, Fifth Third Bank, Chase and Colony Capital.

And these clients are loyal. George has a reputation within the industry for working tirelessly for his clients, and for doing all that he can to find them the best deals. This commitment to client service has paid off. George, like all top commercial real estate professionals, understands that the secret to succeeding in this notoriously competitive field is to develop long-lasting relationships with clients.